Briggs & Stratton – Vanguard Increases Awareness Across SmartEquip Rental Channel
Briggs & Stratton - Vanguard Increases Awareness Across SmartEquip Rental Channel
Representative: Angie Smalley, National Accounts Manager
Company Type: OEM
Size: $1.8 Billion
Industry: Commercial Power Provider
Region: United States, Europe
ERP System: SAP
Customer Since: 2014
One of our primary business objectives was to increase brand awareness to grow our commercial market segment within the rental channel. The SmartEquip platform was a critical component to our growth strategy. Tools like Network Publisher give us the ability to connect with our target audience on a regular cadence. We are able to launch new products and educate the rental market on the ROI benefits of our engine portfolio.
Revolutionizing repair shops one part at a time.
Increase the utilization of technicians and equipment with the only tool that delivers accurate information all on one platform.